SEASON 2, EPISODE 45. Harnessing Your Creative Passion : Dudley Beene, Vice President of Client Service, Studio City

Description

“I make people want to watch things.” In our world of ever-expanding sources of content, Dudley Beene has built an incredible career on getting you, the viewer, to tune in through the power of creativity. He is a big believer in exploring your passions and continually finding ways to use and express them, whether in your career or other aspects of your life.

As Vice President for Studio City, he leads the creative for an innovative, respected company producing daily promotion for every major studio: ABC/Disney, CBS, NBC/Universal, Fox Television Stations, Debmar-Mercury and Warner Bros. He is responsible for engaging and motivating a team of 50+ editors, creative directors, and graphic designers and overseeing scripts and production in the promotion of TV's top-rated shows.

Guest Bio

Dudley Beene

Vice President, Client Service

Studio City

Dudley Beene is the VP of Client Service for Studio City, a full-service entertainment marketing agency.

Starting in LA, working for Neilson, he homed in on what audiences respond to and what motivates people to watch content. Over the past 17 years he has worked for Studio City rising from writer to creative director to vice president. From his first account: South Park to Live with Kelly and Ryan, Ellen, Judge Judy, NCIS and more; his promotional background crosses all genres and networks. The constant is his playful and irreverent take on brands combining humor with impact to make viewers take notice.

Links 

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